Sight For Style Letterpress Cards January 17, 2012
We photographed some great cards for SightForStyle this morning, which were designed by Craig Leontowicz. We’re not stranger to Craig’s work, he designed cards for Tonic that we printed a while back (Hot Pink Business Cards). You can check out his portfolio on cargo collective here: cargocollective.com/leontowicz. The design for these cards took a different approach, they wanted to mix a modern and antique look
The cards used a mix of foil and letterpress and also a mix of stock, lettra and muscletone, to achieve the mix of modern and vintage looks for the cards.
The back of the cards was printed on Frewnch Paper’s Muscletone Black. The logo was foil stamped with gold metallic foil. The benefit of foil over letterpress is the wide range of metallic colors and special foils available. The metallic gold foil is shinny where metallic gold letterpress is flat with a slight shimmer.
The back of the cards was printed on Crane’s 110lb Lettra in an Ecru White color. The logo was also foil stamped in metallic gold and the text was printed as a light gray. After printing each side, the separate stock was duplexed to create a 250lb business card (black on the front, white on the back).
If you’re interested in mixing foil stamping and letterpress, email us at contact@dolcepress.com for more information and samples.
