Back to Business: Color Concept Theory


BUSINESS

In our latest installment of the Back to Business series, we're sharing a four-color letterpress business card for Color Concept Theory.

The cards had a pretty mix of 3 custom PMS colors + a blind deboss on the front and the same 3 spot colors on the back - we had a fun time mixing all of them!

We repurposed elements that were part of the original logotype and made the custom pattern for the front of the cards. The pattern adds a nice texture to the cards when printed.

Here are the specs:
Size - 3.5" x 2"
Stock - 600gsm Duplexed Lettra
Printing - Letterpress - 4 colors
Press - Heidelberg Windmill
Design - Logo supplied by client

More photos after the jump -->

Color Concept Theory Business Cards - Letterpress

Color Concept Theory Business Cards - Back Closeup

Color Concept Theory Business Cards - Front Closeup