We print a lot of letterpress business cards and have found that more often than not people choose letterpress because of how unique it is, because they want their business cards to stand out. While almost any printing process from thermography, to engraving, and even offset are unique, people seem nostalgic about letterpress and the effect that imparts on the paper.
We really enjoy talking to people about their work, in fact talking to clients occupies so much of our day that we’re usually burning the midnight oil just to keep up. A lot of our clients are referrals; friends, family, and total strangers of previous clients who asked: “Who did your business cards?” This is the impression (no pun intended) that great business cards have on people. A great business card is something people keep and show to other people, ultimately your business card should work for you, not the other way around.
We printed these three-color (light blue/gray and blind) business cards for Jason Knight and his coworkers at Stage Right Enterprises. Jason wanted his contact information to stand out on the card so we printed his logo in a blind-deboss, after all what they do is behind the scenes. Instead of doing a traditional blind impression, we knocked out his logo to create an embossed effect on the paper. Accomplishing this effect does take more time but it definitely looks cool and feels even cooler.
If you’re interested in keeping up-to-date with what we’re working on, our letterpress blog is a good place to start. For those people who like to know what we’re doing every minute of the day, follow us on twitter: @dolcepress.