Today we’ve got business cards for Universal Diamonds, a jewelry and diamond dealer located in Atlanta, GA. The owners worked with Kelly May, a local graphic designer, on refreshing their branding and designing a new card that was both high-end and classic. The original logo was purple with a gradient, which doesn’t work well with letterpress. Instead they focused on more traditional colors like black, white, gray, and silver. Check out all of the photos after the break.
The business cards were double sided and duplexed. The back was printed on 110lb fluorescent white lettra in three colors (gray, silver, transparent white) while the front was printed on French Paper’s 100lb Steel Gray Dur-O-Tone in two colors (silver, transparent white). French paper has a great selection of colored stock, a perfect choice for duplexed business cards.
If you’re working on new business or calling cards, email us at firstname.lastname@example.org for pricing and samples.