Little Footprint … Big Impression! May 18, 2009
Take a peek at these business cards we designed for Cheryl (Child Photographer) of Little Footprint Photography. We picked a typeface that was a good mix of playful and professional. The cards were printed on a pure 100% cotton stock that has a slight texture. To make the cards pop, the text was printed in silver metallic ink. While letterpress printing metallic ink on matte stock doesn’t give the same shiny luster as on coated stock, it does give it a slight shimmer, which is subtle enough to catch your eye and make you take a second look at the card.
The closeup photo really shows the shimmer of the silver ink. We printed a small footprint (shown above to the right) as a blind deboss (no ink) and if you look really close at these cards you can even see the individual toes!
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